The 2011 census put the population of Chennai at 4.68 million, thereby making it the 6th most populous city in India. It is also the 4th most populous metropolitan city in India and the 31st largest urban area in the world. Chennai was recently rated as having the highest quality of life among Indian cities ahead of other three metros. The demography is also unique in the sense that people from all over India and all over the world can be found here. With the figure at 82,790 in 2011, it has the 3rd largest expatriate population in India. Thus, targeting an audience in Chennai is targeting audiences from all over India. This is what makes the city an advertising paradise.
Chennai is home to many top companies from various industries. With 47 companies in the ET 500, the leading industries in Chennai include automobile, software services, medical tourism, hardware manufacturing, financial services, petrochemicals, textiles, and apparel. It accounts for 60% of India’s automotive exports. It is also the 2nd largest exporter of software information technology. Chennai is being promoted by the government of India as the next electronic manufacturing R&D hub of the world.
Chennai had 34,260 identified companies in 2012 and the number has been growing at a steady rate. Not just the number of companies is high but all the highly reputed companies of the world have bases here too. For any company looking for ties and partnership, this is the place to be visible. Also, impressing the consumers here is equivalent to impressing some of the most fruitful consumers in the world.
Chennai Airport is the largest TDI Airport Advertising Platform, in terms of traffic. Advertising at the Chennai Airport translates into visibility before 12.9 million annual travelers (as per AAI traffic reports, 2013). The airport is the international and domestic gateway to the city which is referred to as the Detroit of South India. Chennai Airport has some of the most in-demand sites in Airport Advertising in India.
Chennai, earlier known as Madras, is the capital of Tamil Nadu. It is the gateway to and the hub of commerce in South India. It was only Chennai which made it to the list of “52 places to go around the world”, compiled by The New York Times.
Chennai is fast becoming an important hub for banking and finance in the world market. It currently serves 900 million people around the world through financial back office operations.
The city is also soon to become the largest integrated aerospace ecosystem in the world. It also has the maximum land bank which can support the development plans which are in the pipeline.
Advertising sites across Chennai airport(PDF)
Contact Name - Mr. Berryson Kagoo
Contact Email ID - email@example.com
Contact Number - +91 9884211386