Chennai Airport, serving the Chennai Metropolitan Area, is the largest TDI Airport Advertising Platform. The airport stand to be the fourth busiest airport in India after Delhi, Mumbai and Bangalore, with a count of 18,362,215 travellers handled in the year 2017.
It is located about 15 kilometres southwest of the city centre and is the international and domestic gateway to the city which is referred to as the Detroit of South India.
Chennai Airport has some of the most in-demand sites in Airport Advertising in India. The innovative sites are spread over the airport, both in the indoors and outdoors of the terminal building. These attractive displays make your brand reach the viewers in an eye-catchy way, resulting in a better recall.
About the City
Chennai, the capital city of Tamil Nadu, earlier known as Madras, is located on the Coromandel Coast off the Bay of Bengal. It is one of the biggest cultural, economic and educational centres of India.
According to the 2011 Indian census, it is the 6th largest city and 4th most populous urban agglomeration in India. The city together with the adjoining regions constitute the Chennai Metropolitan Area, which is the 36th largest urban area by population in the world. The city is also recently rated as having the highest quality of life among Indian cities ahead of other three metros, making it to have a unique demography with people migrating in from all over India and the world. With the figure at 82,790 in 2011, it has the 3rd largest expatriate population in India.
Chennai is home to many top companies from various industries. With 47 companies in the ET 500, the leading industries in Chennai include automobile, software services, medical tourism, hardware manufacturing, financial services, petrochemicals, textiles, and apparel. It accounts for 60% of India’s automotive exports. It is also the 2nd largest exporter of software information technology. Chennai is being promoted by the government of India as the next electronic manufacturing R&D hub of the world. The city also has bases for many highly reputed companies of the world, making the place a fruitful platform for impressing the consumers from in the world.
With temples, beaches and centres of historical and cultural significance, including the UNESCO Heritage Site of Mahabalipuram, Chennai is one of the most visited cities in India. The city serves as the gateway to the southern part of India with tourists landing in the city and starting their trip to the rest of the region.
Thus, targeting an audience in Chennai is targeting audiences from all over India, and the world. This is what makes the city an advertising paradise.
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